Google Sandbox is one of the most debated and talked about topic on the internet. While most people deny Sandbox’s existence, we can safely assume that some such filter exists at Google. Under this assumption let us understand what is the Sandbox.

Image courtesy: Rankmagic.com

What is the Google Sandbox?

The Google Sandbox is a filter used to filter new blogs or websites by Google. This filter maintains the purity of search engine rankings by preventing any new website or blog from rising very quickly in the search rankings. It does so to prevent false websites from making it to the top of search engine rankings and to prevent spam.

• The Sandbox maintains that new sites must not manage a large number of backlinks without spending considerable time on the internet
• It is a kind of probationary period for websites during which the search ranking and traffic would be quite low despite unique daily content and a large number of backlinks
• It is meant to maintain the quality and authenticity of Google’s search rankings

You know your website is in the Sandbox when:

• Your search engine traffic drops considerably in only a few days
• Your website’s Google indexing rate has dropped

How to come out from the Sandbox?

• Your blog will not stay in the Sandbox forever so keep writing good quality posts and ignore the low traffic for a while
• Content is king so keep up the unique content
• Remember that Google Sandbox’s probationary period lasts from one month to six months, the average bein three months
• Don’t over do SEO in the beginning, it doesn’t go down well with Google
• Sandbox is specially harder on sites which target popular and competitive keywords like ‘Make Money Online’
• Do not try spamming to get traffic – this will definitely lead to the Sandbox
• Check for too many inbound, unrelated links
• Remember Content is king! Just keep writing good stuff and one day you’ll emerge victorious out of the sandbox

So don’t let the Sandbox push your website to oblivion, rather keep working through the hard times so that as soon as you are out of the Sandbox you climb instantly to the top of the Search engine ladder. Best wishes!